Cooking Light featured Mark Bitterman and the Meadow in its feature on local food heros. An excerpt: [Mark] tells of the day an older Welsh couple stopped in, the wife practically dragging her husband by his ear. The man looked dismissive. Bitterman pulled out a jar of Halen Mon Gold, an amber-colored smoked sea salt from Wales, and told them the story behind the salt. An 800-year-old oak tree fell, devastating the property owners, who mourned until they decided they could use the wood to smoke a local salt. "The husband’s eyes just went wide," Bitterman gleefully recounts. "I knew he’d love that gorgeous, oaky, barbecuey salt. It’s a manly favor. They became regular customers after that."

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